Digital Platforms and Automotive Sales
Covers the entry of tech and lifestyle platforms into automotive retail and distribution, including digital sales channels, partnerships with dealerships, and integration of car buying into broader consumer ecosystems.
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Stellar Way EX7 Blind Pre-Orders Launched
The Stellar Way EX7, Chery New Energy's flagship luxury SUV, has opened for blind pre-orders. Featuring a spacious five-seat layout, minimalist Chinese-inspired design, and cutting-edge EV tech, it marks the brand’s push into the premium segment under its 'Luxury for All' strategy.
AITO M6 Reservations Open on March 23
The AITO M6, a mid-to-large family SUV priced around RMB 250,000, opens reservations on March 23. It features dual powertrain options—range-extended and battery electric—and debuts with advanced tech, bold styling, and a spacious interior tailored for young families.
Li Pengcheng Appointed CMO of Volkswagen Anhui
Li Pengcheng, a veteran of FAW-Volkswagen, XPeng, and Avatr, has been appointed Chief Marketing Officer of Volkswagen Anhui, signaling VW's intensified focus on digital and premium EV marketing in China.
Kia Launches New Sportage with Fixed Pricing Starting at RMB 109,900
Kia has launched the new Sportage in China with a limited-time fixed price starting from RMB 109,900 (valid until April 30, 2026), alongside zero-interest financing and smart tech features across all trims. The SUV offers 1.5T/2.0T engine options, 8AT transmission, and Level 2 ADAS as standard.
AITO M7 Offers Up to RMB 70,000 in Limited-Time Purchase Benefits
From February 27 to March 22, AITO is offering up to RMB 70,000 in purchase incentives for the M7 SUV, including tax subsidies, free customization options, and advanced intelligent driving packages. The promotion targets increased market share in the competitive mid-to-large EV SUV segment.
Four Ministries Issue Automotive Industry Digital Transformation Plan
China’s Ministry of Industry and Information Technology, alongside three other ministries, has released a comprehensive plan to drive digital and intelligent transformation across the automotive sector by 2030. The strategy includes six key initiatives targeting smart manufacturing, AI adoption, and support for small and medium-sized enterprises.
Li Auto Optimizes Channel Strategy to Reduce Costs and Improve Efficiency
Facing declining deliveries and Q3 losses, Li Auto is streamlining its retail footprint by closing around 100 underperforming stores in 2026 and shifting to its lower-cost AutoPark campus model. The move prioritizes per-store profitability without impacting after-sales service coverage.
Nine Automakers Launch 7-Year Low-Interest Auto Financing Amid Intensifying EV Market Competition
Following Tesla's lead, nine Chinese EV brands—including Li Auto, XPeng, and Xiaomi—have introduced 7-year low-interest financing plans ahead of Lunar New Year 2026. While advertised as similar offers, actual interest rates and down payment requirements vary significantly, revealing a strategic shift from price cuts to financial incentives in the battle for market share.
Chery QQ3 EV Launches Blind Pre-Orders with Falcon 500 ADAS and AI Cockpit
The Chery QQ3 EV has launched blind pre-orders for just $14, racking up over 10,000 orders in under 20 minutes. Key features include the AI Lingxi Smart Cabin, Falcon 500 Advanced Driver Assistance System with urban NOA, a 15.6-inch 2.5K display, and a 90 kW motor paired with LFP batteries from Gotion High-Tech.
Chery QQ3 EV Unveiled and Blind Pre-Orders Launched
Chery has relaunched its iconic QQ3 as a modern all-electric micro BEV, featuring a 2700mm wheelbase, retro-inspired styling, and blind pre-orders starting at RMB 99. Positioned against rivals like the Wuling Hongguang MINI EV and BYD Seagull, the QQ3 EV targets nostalgic post-80s and post-90s buyers with enhanced space and brand heritage.
Baolide Headquarters Abandoned as Company Files for Bankruptcy
Luxury car dealer Baolide has vacated its Hangzhou headquarters and entered bankruptcy liquidation, signaling deeper challenges for traditional dealerships amid the rise of new energy vehicles and digital car buying trends.
XPeng Launches 7-Year Low-Interest Auto Financing Plan
XPeng Motors rolls out a 7-year low-interest financing plan with rates as low as 1.67% and monthly payments starting at RMB 1,355 across its full lineup. The move aligns with broader industry trends as EV makers like Tesla and Xiaomi use financial incentives to boost sales amid reduced purchase tax subsidies.