Taitan 700 Launches Pre-sales, Redefining Luxury Business SUVs

[New Vehicle Launch] Taitan, Beijing Off-road's premium sub-brand, has officially opened pre-sales for its first model—the Taitan 700—priced between RMB 299,800 and RMB 389,800.

Core Positioning: Luxury Business SUV, Not Extreme Off-roading

The Taitan 700 is not specifically engineered for rugged terrain but targets mid-to-high-end business professionals, balancing urban commuting with light off-road capability. Zhang Guofu, Deputy General Manager of BAIC Group, demonstrated the AI-powered intelligent chassis’s “high-jump” function on stage, highlighting the brand’s technological confidence.

Key Specifications: Three Trims Covering the RMB 300,000 Segment

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  Luxury Trim – RMB 299,800: Standard CATL battery, tactical turn, and 12-speed crawl mode

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  Qiankun Flagship Trim – RMB 339,800: Equipped with Huawei ADS 5 autonomous driving system, 21.4-inch ceiling-mounted screen, and in-car refrigerator

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  Qiankun Summit Trim – RMB 389,800: Features TianTong-1 satellite communication, nitrogen-charged shock absorbers, and dual-mode oxygen generation

Strategic Foundation: Entering the Intelligent Off-roading 3.0 Era

All trims come standard with an 896-line LiDAR and off-road NOA co-developed with Huawei, enabling assisted driving across highways, city streets, and mountain roads. Simultaneously, Beijing Off-road and Huawei have jointly established an Off-road Technology Center to drive integration between intelligence and rugged performance.