Apr 11, 01:45 PM
IM Motors Announces Liu Xiang as Brand Ambassador Ahead of LS8 Launch
#TikTok and YouTube Help Chinese Automotive Brands Boost Favorability#Automotive Industry#Chinese Automaker Global Expansion and Competition
[Brand Endorsement] IM Motors has announced Liu Xiang as its brand ambassador. The LS8 will launch on April 16.
Core Development: Champion Spirit Aligns Perfectly with Premium Smart EV Philosophy
Liu Xiang, the legendary Chinese 110-meter hurdler and "Flying Asian," embodies a spirit of "never setting limits and constantly surpassing oneself," which deeply resonates with IM Motors’ brand ethos of "no limits, no compromises, no conformity."
Key Metrics: LS8 Surpasses 10,000 Pre-orders in 45 Minutes with Fully Loaded Performance Specs
The IM LS8 is offered at a pre-sale price of RMB 259,800–309,800 and garnered over 10,000 small deposits within 45 minutes. It features a 390kW dual-motor all-wheel-drive system, a 34.38-meter 100–0 km/h braking distance, a 1,605 km CLTC combined range, and an 800V ultra-fast charging platform.