He Xiaopeng Appointed CEO of XPeng Robotics

[Corporate Strategy] He Xiaopeng personally takes the helm of XPeng's robotics business to accelerate the mass production and commercialization of IRON.

Core Strategic Shift: Transitioning from an Intelligent EV Company to a Physical AI Company

On June 10, He Xiaopeng issued an internal letter announcing that, in addition to his role as CEO of XPeng Group, he will also serve as CEO of the robotics division, taking full responsibility for advancing the mass production and commercialization of the IRON humanoid robot. He likened the current phase to the period just before the G3’s mass production eight years ago, stressing that the robotics business has now reached its delivery inflection point.

Strategic Foundation: Leveraging Automotive Capabilities to Break Down Resource Barriers

XPeng will fully replicate its supply chain, precision manufacturing, quality control, and global operational capabilities into its robotics business. Over the past year, He Xiaopeng dedicated one day each week specifically to overseeing R&D and supply chain progress. His direct leadership now aims to break down interdepartmental silos and efficiently coordinate group resources to achieve the goal of launching the world’s first high-end humanoid robot at scale.