Dongfeng Nissan NX8 Extended-Range Version Surpasses 10,000 Deliveries Within Two Months of Launch

[New Model Launch] The Dongfeng Nissan NX8 Extended-Range 260 Pro has exceeded 10,000 deliveries within two months of its market debut, entering the mainstream family vehicle segment with a limited-time price of RMB 159,900.

Core Development: Joint-Venture Brands Embrace 'Self-Revolution' to Capture the New Energy Market

Dongfeng Nissan has boldly declared it is 'overturning its own table,' launching the NX8 Extended-Range 260 Pro with a CLTC all-electric range of 260 km, precisely filling the market gap between 150 km and 310 km. Priced at a limited-time offer of RMB 159,900 at launch—and as low as RMB 135,000 after subsidies—the model directly addresses pain points for families considering vehicle replacement.

Key Metrics: 60% of Buyers Switched from ICE Vehicles, Saving RMB 47,000 in Five-Year Ownership Costs

Data shows that 60% of current NX8 owners previously drove internal combustion engine (ICE) vehicles. With its 260 km pure electric range, daily commuting can be fully powered by electricity, and off-peak home charging costs less than RMB 0.1 per kilometer. Compared to similarly sized ICE SUVs, the NX8 reduces total five-year ownership costs by approximately RMB 47,000.

Strategic Foundation: Responding to Market Pressure as NEV Penetration Exceeds 60%

Facing continuous erosion of its ICE SUV market share, Dongfeng Nissan has opted for proactive transformation. Wang Qian, Deputy General Manager of the Sales Company, stated plainly: 'Being revolutionized hurts, but refusing to revolutionize means getting beaten forever.' The NX8 extended-range variant represents a critical strategic move to break through in the RMB 150,000–200,000 mainstream market segment.