Chery QQ3 EV Unveiled and Blind Pre-Orders Launched

[New Vehicle Launch] Chery has officially unveiled the all-new QQ3 EV and initiated blind pre-orders starting at RMB 99, marking the return of this iconic IP to the new energy vehicle segment.

Core Highlights: A Nostalgic Yet Practical All-Electric Offering

On February 6, during the 'QQ Night' event, Chery launched the new QQ3 EV, with a blind pre-order deposit of RMB 99 that can be redeemed as RMB 999. Built on the T12 pure electric platform, the vehicle is positioned as a compact all-electric car and will begin pre-sales and deliveries in March.

Key Specifications: Upgraded Dimensions with a 2700mm Wheelbase

The vehicle measures 4195/1811/1569 mm (L/W/H) and features a 2700 mm wheelbase. It adopts a five-door hatchback design, semi-recessed door handles, and low-drag alloy wheels. Styling retains the original model’s rounded design DNA, updated with a closed front fascia and a new 'Qq' emblem—blending nostalgia with modern electric aesthetics.

Strategic Positioning: Entering the Competitive Micro BEV Market

Facing rivals such as the Wuling Hongguang MINI EV and BYD Seagull, Chery leverages the QQ brand’s legacy to evoke memories among post-80s and post-90s consumers, aiming to stand out through superior interior space and emotional brand connection.