Avatr and Deepal Strategic Integration

[Brand Integration] Avatr and Deepal will undergo strategic integration, with Changan Automobile targeting sales of 1.5 million mid-to-high-end vehicles by 2030.

Key Development: Changan Accelerates Dual-Brand Synergy

Avatr and Deepal are both core new energy brands under Changan. Avatr was co-created by Changan, Huawei, and CATL, while Deepal is one of Changan’s self-developed new energy "twin stars." Chairman Zhu Huarong announced the integration plan, setting clear sales targets of 500,000 units for Avatr and 1 million units for Deepal by 2030.

Strategic Foundation: Consolidating Strengths to Reinforce Mid-to-High-End Positioning

Changan aims to enhance R&D and manufacturing efficiency through resource integration to better compete in the increasingly fierce new energy vehicle market. Avatr focuses on premium intelligent electric vehicles, while Deepal targets the mass market, creating a complementary and synergistic effect that accelerates the group's overall electrification transformation.