Zeekr's Response to the Zeekr 8X Information Leak Incident

[Information Release] Partial product details of the Zeekr 8X were prematurely disclosed due to an operational error by a media partner, disrupting the official launch schedule.

Core Development: High-EQ Response Defuses Crisis and Reinforces Brand Discipline

On February 3, Zeekr Auto issued a statement confirming that the Zeekr 8X, a high-performance flagship SUV based on the SEA-S super hybrid electric architecture, had its planned unified information release compromised when a cooperating media outlet mistakenly published content from a static preview event ahead of schedule. The responsible party has promptly removed the related content and issued an apology, committing to fulfill its contractual obligations.

Strategic Foundation: User Respect at the Core, Reaffirming Fairness in Launch Communications

Zeekr emphasized that all promotional milestones are aligned with the vehicle’s actual development status, ensuring accuracy and demonstrating respect for users and media partners. The company has already communicated with the involved parties and reiterated its commitment to maintaining orderly product launches and equitable information distribution.

Key Data: New Model Enters Large-Scale Pre-Production Testing Phase

The Zeekr 8X has now entered the large-scale pre-production testing phase and will strictly adhere to Geely Group’s comprehensive quality standards to ensure reliable performance and consistent build quality upon delivery.