Xiaomi Auto Delivers Over 410,000 Vehicles in 2025, Sets 2026 Target at 550,000
[Sales Flash] Xiaomi Auto delivered over 410,000 vehicles in 2025 and has set its 2026 delivery target at 550,000.
⚡ Core Development: Delivery Targets Repeatedly Raised and Exceeded
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In December 2025, Xiaomi Auto delivered over 50,000 vehicles, bringing its full-year cumulative deliveries to 411,675 units—significantly surpassing its initial annual target of 300,000 units and achieving its revised target of 350,000 units ahead of schedule in November.
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On January 3, 2026, Lei Jun livestreamed a “teardown” of the YU7 and simultaneously announced the company’s 2026 delivery target of 550,000 vehicles, emphasizing transparency in technology and confidence in manufacturing.
🔍 Strategic Foundation: Shifting from Traffic-Driven Marketing to Technology-Based Trust
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The livestreamed vehicle teardown highlights Xiaomi’s confidence in its hardware R&D and whole-vehicle manufacturing capabilities, aiming to establish an industry dialogue grounded in factual evidence.
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Lei Jun stated he will dedicate more of his focus in 2026 to the automotive business, with the new target balancing ambition and achievability.