VOYAH Dreamer Reaches 200,000 Units Produced, Fully Expanding into the Premium MPV Market

[Market Update] The VOYAH Dreamer has achieved the milestone of 200,000 units produced, accelerating its expansion into the premium MPV segment priced between RMB 300,000 and RMB 700,000.

Core Development: 200,000 Units of Premium New Energy MPVs Establish a Solid Market Foundation

On March 10, 2026, the 200,000th VOYAH Dreamer rolled off the production line at the Wuhan plant, making it the first Chinese-brand premium new energy MPV to surpass this sales milestone. Launched simultaneously, the Dreamer Champion Edition is priced at RMB 309,900, a RMB 20,000 reduction from the previous starting price, further broadening its user base.

Strategic Foundation: A Comprehensive Product Portfolio Driving MPV Electrification

VOYAH plans to introduce multiple models—including the Dreamer, Champion Edition, Zhufeng (codename), and Shanhe—covering the RMB 300,000 to RMB 700,000 price range. Chairman Lu Fang emphasized that a significant portion of current fuel-powered MPVs have yet to transition to new energy, and VOYAH aims to accelerate market transformation through an expanded product lineup.

Industry Impact: Breaking the "One-Hit Wonder" Trap and Validating a Long-Term Strategy

Amid an industry trend of rapid, short-term model launches and price wars, the Dreamer has ranked among the top in both resale value retention and customer satisfaction for two consecutive years. It became the best-selling premium MPV in China in the second half of 2025, capturing a market share of one-third.