Volkswagen ID.ERA 9X Launches Starting at RMB 299,800

[New Vehicle Launch] SAIC Volkswagen officially launched the ID.ERA 9X, with a limited-time promotional price starting at RMB 299,800.

Core Strategy: Volkswagen Enters the Premium New Energy Market with a Range-Extended Six-Seater SUV

The ID.ERA 9X is positioned as a large range-extended SUV, featuring standard equipment across all trims including the EA211 range extender, 380 kW dual motors, and Xingyun intelligent driving assistance. It emphasizes a 2+2+2 six-seat layout and a "zero-gravity" front passenger seat, prioritizing comfort and a tech-forward experience.

Key Specifications: Three Models Spanning RMB 300,000–360,000

Three all-wheel-drive variants—PRO, MAX, and ULTRA—are offered, with official prices ranging from RMB 309,800 to RMB 359,800. With the limited-time promotional pricing, the entry point drops to RMB 299,800, directly competing against premium NEV flagships such as the Li L8 and IM LS9.

Strategic Foundation: German Engineering Meets Chinese Innovation Needs

The vehicle adopts the "Harmony of Square and Round" design philosophy and comes equipped with a nine-screen interactive system, LiDAR, and active rear-wheel steering, demonstrating Volkswagen's commitment to deepening its presence in China’s premium new energy vehicle market.