Shangjie Z7 Officially Challenges Xiaomi SU7 in Premium Smart Coupe Segment

[New Vehicle Launch] Shangjie has released a teaser for its new coupe, the Z7, directly targeting the next-generation Xiaomi SU7.

Core Development: Two Titans Clash in the 200,000 RMB Smart Coupe Segment

On January 7, SAIC Motor and Huawei jointly unveiled the second model under the Shangjie brand—the Z7—with a teaser image. Positioned as a premium coupe, the Z7 features design cues reminiscent of the Porsche Taycan and is equipped with a laser radar and semi-recessed door handles. On the same day, Xiaomi Auto officially announced that its next-generation SU7 will launch in April 2026, with a starting pre-sale price of RMB 229,900, a slight increase over the current model.

Key Metrics: H5 Deliveries Surge, Validating Brand Momentum

Since its market debut in September 2025, Shangjie’s first model, the H5, saw deliveries jump from 1,901 units to 10,672 units in November. By year-end, cumulative deliveries exceeded 28,000 units, making it the fastest-delivering model in Huawei’s Harmony Intelligent Mobility “Jie” series.

Strategic Foundation: Huawei’s Intelligent Driving + SAIC Manufacturing Build a Dual Moat

Backed by a 5,000-person team, Huawei ADS 4.0, and the Harmony Cockpit, Shangjie precisely targets the smart electric coupe segment. The Z7 will work in tandem with the H5 to capture mainstream new energy vehicle market share.