SAIC Volkswagen Fully Implements Its 'JV 2.0' Strategy

[Strategic Upgrade] SAIC Volkswagen has fully rolled out its 'JV 2.0' strategy at the Guangzhou Auto Show, showcasing a comprehensive energy portfolio under both the Volkswagen and Audi brands.

Core Shift: From Technology Import to Sino-German Co-Creation

SAIC Volkswagen is moving beyond the traditional joint venture model, driving deep integration between Chinese and German partners in R&D, manufacturing, and market responsiveness. The A5L Sportback—the world’s first gasoline-powered vehicle equipped with Huawei Qiankun technology—went from concept to delivery in less than a year, significantly outpacing industry norms.

Key Metrics: Full-Energy Portfolio Bolsters Sales Resilience

From January to October 2025, SAIC Volkswagen’s share of the internal combustion engine (ICE) vehicle market rose to 8.59%, with the Pro family accounting for nearly one-quarter of total sales. Meanwhile, SAIC Audi sold 6,800 units in October alone, a year-over-year surge of 126.7%. The company has also officially entered the extended-range EV segment, completing its full-energy product matrix encompassing battery electric vehicles (BEVs), plug-in hybrids (PHEVs), extended-range EVs, and ICE vehicles.

Strategic Foundation: Advancing ICE and EVs in Parallel, with Equal Intelligence

Through new models such as the ID. ERA series, Passat ePro, and the Audi E SUV concept car, SAIC Volkswagen embodies its product philosophy of 'no subject left behind,' combining German engineering quality with China’s intelligent ecosystem to set a benchmark for joint venture transformation.