Porsche Discontinues Two Taycan Wagon Models

[Market Update] Porsche has halted production of the Taycan Sport Turismo and Cross Turismo, two all-electric wagon variants, due to weak demand.

Key Development: Declining Sales in North America Drive Lineup Contraction

Deliveries of the entire Taycan lineup in North America have steadily declined from a peak of 7,570 units in 2023 to just 607 units in Q1 2026. A Porsche spokesperson confirmed that poor sales of the Sport Turismo and Cross Turismo in the U.S. market led to the decision to discontinue production.

Strategic Rationale: Focusing on High-Demand Models to Control Costs

Amid cooling demand in the EV market, Porsche can no longer justify the high development and production costs associated with maintaining three body styles (sedan, shooting brake, and crossover). The company is now reallocating resources toward more popular variants. The factory will continue producing other practical configurations of the Taycan.