MG Becomes First Chinese Brand to Surpass One Million Sales in Europe

[International Breakthrough] MG has become the first Chinese automotive brand to exceed one million cumulative sales in Europe and the UK.

Core Momentum: Dual Drive of Hybrid and Pure Electric Models, January Sales Up 15% Year-on-Year

In January 2026, MG delivered nearly 26,000 vehicles in Europe, a year-on-year increase of 15%, accounting for nearly half of total Chinese-brand sales in the region. In the full year of 2025, MG sold over 300,000 units in Europe, up approximately 30% year-on-year, including 139,000 hybrid vehicles.

Key Metrics: Of the One Million Sales, 317,000 Were Pure Electric; ZS SUV Tops Charts

Cumulative sales in Europe have surpassed 1,000,000 units, including 317,000 pure electric vehicles (over 100,000 in the UK alone). The MG ZS SUV series has sold 424,000 units cumulatively, making it the best-selling model.

Strategic Foundation: Integrated Support from Technology, Channels, and Supply Chain

The MG4 EV uses aluminum-rare earth alloy materials, achieving zero spontaneous combustion incidents across 300,000 units. SAIC Motor has established its own ocean-going shipping fleet, built a retail network of over 1,000 outlets across Europe, and set up a parts distribution center in the UK to enhance response efficiency.