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May 29, 03:45 AM

Liu Zhanshu Appointed CEO of Volkswagen Anhui

#Automotive Industry#Legacy Automaker EV Transitions#Building Deep Local Talent Ecosystems in Overseas Subsidiaries

[Personnel Change] Liu Zhanshu will succeed Tang Tingwan as CEO of Volkswagen Anhui, effective July 1, 2026, and will also assume the role of COO.

Core Development: Local Executive Takes the Helm of the "Flagship" Project

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    The new CEO, Liu Zhanshu, brings nearly 20 years of experience in the automotive industry, including approximately 10 years within the Volkswagen Group (starting at FAW-Volkswagen Audi), followed by roles at General Motors, Zeekr, Voyah, and Jaguar Land Rover.

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    His background combines German-JV heritage with new-energy brand direct-sales approaches, aligning with Volkswagen Anhui’s strategic direction of integrating German engineering standards with localized smart mobility experiences.

Strategic Foundation: Strengthening Leadership by China-Based Teams

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    This leadership transition is part of Volkswagen Group’s long-term talent pipeline strategy, aimed at enhancing organizational stability and business sustainability.

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    Concurrently appointed CMO Li Pengcheng also has a strong background spanning FAW-Volkswagen and new-energy ventures, underscoring Volkswagen Anhui’s systematic move to empower well-rounded executives deeply familiar with the Chinese market.

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