Li Fangfang Appointed Vice President of Communications at Ford China

[Personnel Change] Li Fangfang will succeed Yang Meihong as Vice President of Communications and Corporate Social Responsibility at Ford China.

Key Development: Li Fangfang to Lead Ford China Communications Starting April 1

Yang Meihong will officially retire at the end of March, concluding her five-year tenure as head of communications for Ford China. She previously spearheaded the brand platform “Unleash Your Wild Side” and maintained communication consistency amid dramatic shifts in the media landscape.

Strategic Rationale: Successor Brings Luxury Brand and Global Communications Expertise

Li Fangfang previously served as Vice President of Communications and Public Affairs at Lincoln China and has a background with China Daily and several multinational automotive companies. She specializes in brand building and corporate communications. Ford China CEO John Lawler stated that she will enhance the company’s market communication effectiveness.