Leapmotor Celebrates 10th Anniversary with Ambitious New Goal: Targeting 4 Million Annual Sales by 2035

[Corporate Strategy] At its 10th anniversary event, Leapmotor unveiled a new decade-long target: to become a global automaker with annual sales of 4 million vehicles.

⚡ Core Development: From NEV Leader to Global Scale

Leapmotor announced at its 10th anniversary event in Hangzhou on December 28 that cumulative deliveries have surpassed 1.2 million units to date. The company expects nearly 600,000 vehicles sold in 2025, including approximately 60,000 units delivered overseas. Founder Zhu Jiangming set an ambitious target to achieve 1 million annual sales by 2026, with the next-decade goal of reaching 4 million annual sales.

🔍 Strategic Foundation: Full-Stack In-House R&D and Cost Control Driving Long-Termism

Over the past decade, Leapmotor has distinguished itself among hundreds of new energy vehicle (NEV) startups through its “engineer-driven” approach of full-stack in-house R&D and extreme cost control, achieving profitability at scale. Zhu acknowledged that the company has only just crossed the breakeven point and must urgently seize the rapidly closing window of opportunity in the NEV market to accelerate expansion of its market share in both China and globally.

💡 Industry Impact: NEV Players Enter a New Phase of High-Quality Expansion

As the current sales leader among NEV startups, Leapmotor’s aggressive targets could shift industry competition away from price wars toward technological innovation and systemic capabilities, accelerating the global reshaping of the electric vehicle landscape.