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Apr 6, 05:45 PM

Hongqi S9 Targeted by Smear Campaign; FAW-Volkswagen-Linked MCN Exposed

[Company Update] Hongqi Auto has accused the MCN agency 'Xiao Mo Hu Yu' of maliciously manipulating a moose test video to defame the S9.

Key Development: FAW-Volkswagen Found to Hold Trademark of Implicated MCN

According to Tianyancha, the trademark 'Xiao Mo Hu Yu' was filed by FAW-Volkswagen Automotive Co., Ltd. on September 18, 2024, and officially registered on October 14, 2025, establishing a clear legal connection. Hongqi’s legal department has preserved evidence and initiated legal proceedings.

Critical Data: Hongqi S9 Achieves Industry-Leading Moose Test Results

Certified data from China Automotive Technology & Research Center shows that the Hongqi S9 series delivered industry-leading performance in moose tests, starkly contradicting the results shown in the online video and confirming deliberate manipulation of the test.

Industry Impact: Cyber Offense and Defense Escalates Among Automakers

Although it remains unconfirmed whether FAW-Volkswagen directly participated in the incident, this event marks a new phase in the public opinion battles between new energy vehicle makers and traditional automakers, reigniting industry-wide concern over malicious PR campaigns.