Haibao Partners with Boonie Bears to Launch Children's Safety Public Welfare Classes
[Corporate Initiative] Haibao has teamed up with the nationally recognized IP Boonie Bears to bring public welfare lectures on children's safety knowledge to kindergartens across the country.
Key Development: Engaging Lessons Replace Traditional Lectures
Leveraging the beloved characters Briar and Bramble, the program integrates traffic safety and emergency first aid knowledge into interactive teaching through animated scenarios, role-playing simulations, and fun quizzes—enabling children to acquire essential safety skills joyfully.
Industry Impact: Branded Philanthropy Strengthens Emotional Bonds with Users
By collaborating with the highly popular animated IP, Haibao not only enhances the effectiveness of safety education but also deepens family users' brand affinity through co-branded merchandise and immersive experiences, pioneering a new approach to corporate social responsibility.