Ford Bronco WildTrak Launches Starting at RMB 229,800, Targeting Urban and Off-Road Versatility

[New Model Launch] The Ford Bronco WildTrak has officially launched, offering five variants across extended-range and all-electric versions, with a starting price of RMB 229,800.

⚡ Core Highlights: The First New Energy Bronco Emphasizes "City-Friendly, Playful, and Off-Road Capable"

The Bronco WildTrak is built on Ford’s native intelligent new energy architecture, dubbed "Ford Zone," and positioned as an "all-terrain camping SUV," balancing urban commuting and light off-roading. Compared to the traditional Bronco, which starts at RMB 299,800, the new model significantly lowers the entry price.

📊 Key Specifications: Balanced Space and Off-Road Capability

The vehicle measures 5025/1960/1825 mm (L/W/H) with a wheelbase of 2950 mm. It features a 30-degree approach angle, 32-degree departure angle, and a 600 mm wading depth, complemented by front and rear differential locks and dedicated off-road driving modes.

💡 Industry Impact: Further Electrification of Rugged Off-Roaders

As the first new energy model in the Bronco family, the Bronco WildTrak leverages a dual powertrain strategy—extended-range plus all-electric—to address diverse lifestyle scenarios, accelerating the evolution of rugged SUVs toward greater comfort and intelligence.