BYD Wins Lawsuit Against Social Media Account 'Long Ge Talks EVs,' Awarded RMB 2 Million in Compensation

[Legal Action] BYD has won the first-instance judgment in its lawsuit against the social media account 'Long Ge Talks EVs' for commercial defamation and has been awarded RMB 2 million in compensation.

⚡ Key Development: RMB 2 Million Compensation Demonstrates Corporate Resolve

The court ruled that 'Long Ge Talks EVs' and its affiliated account 'Full Charge New Energy' fabricated and disseminated false information about BYD on platforms including Douyin and WeChat Channels. The content included baseless technical disparagement and unfounded safety allegations, which garnered over one million views, causing substantial damage to BYD’s business reputation. The defendants were ordered to delete the content, issue a public apology, and pay RMB 2 million in damages.

🔍 Strategic Shift: From Reactive Defense to Proactive Legal Action

Since 2021, BYD has continuously strengthened its online public opinion governance. In late 2024, another blogger, 'Long Zhu - Ji Che,' was ordered to pay RMB 2.0187 million for five years of continuous defamatory posts. Previously, 'Wang Wukong Talks Cars' was fined RMB 313,800 for disparaging Fangcheng Bao. The company has established a dedicated News Verification Office to systematically combat malicious disinformation.

💡 Industry Impact: Automakers Collectively Escalate Legal Countermeasures

This case sends a clear signal once again: new energy vehicle manufacturers are increasingly leveraging judicial tools to curb malicious smear campaigns and promote a more standardized industry discourse environment.