AION Launches New Vehicle Series and Logo Targeting Young EV Buyers

[New Vehicle Launch] AION will unveil a new independent vehicle series, with its first mid-to-large-sized all-electric sedan debuting on July 28.

Core Development: Features New Illuminated AION Logo, Targets Younger Market

The first model of AION’s new series is positioned as a mid-to-large-sized all-electric sedan, branded under the core slogan “the first super EV for young people,” aiming to break down high price barriers in this segment and fill the brand’s product gap in the mid-to-large sedan market.

Key Specifications: Debut on July 28, Emphasizing Sporty Coupe Design

The vehicle will officially debut on July 28, featuring full-width dual-layer LED taillights, a subtle ducktail spoiler, five-spoke sport wheels, and yellow DriveQ brake calipers, paired with an exclusive warm yellow body color to highlight its sporty character.

Strategic Foundation: Technology Trickle-Down Drives Brand Refresh

The new model is expected to be built on the AEP 3.0 platform, the 800V high-voltage silicon carbide platform, and Battery-in-a-Box 2.0. It may also feature LiDAR and map-free urban NDA advanced driver assistance, inheriting cutting-edge technologies from Hyper (HaoBo) to realize AION’s brand strategy of “Smart Joyful Living – Easy Life.”